For Dallas-Fort Worth families, chances are good that you’ve shopped a time or two at KidBiz. The boutique has been a go-to destination for stylish tykes for nearly 30 years. Now that the brand is all grown up, it was time for KidBiz to move out of its home for a quarter century in The Plaza at Preston Center into spacious new digs in Inwood Village. This weekend, the folks behind KidBiz are hosting an epic housewarming party for their new location. Read on for what’s in store for the beloved kids boutique.
Designed by Coeval Studio, the new KidBiz features high ceilings, a soft rainbow color scheme and large wooden accents and storage. Customers will also certainly notice that unlike its former location, the boutique and its adjoining teen-centered space, TheBiz, are no longer two separate storefronts. Instead, a geometric shelving unit in the shop’s center is used to carve the open floor space and guide the shopper throughout the store.
More importantly, the new space marks a fresh new chapter for the local heritage brand and its owners of 23 years, Janet and Jay Finegold. “In our previous space, we were more of a destination store,” explains Jay. “But it feels like were among friends here. It’s exciting to have so much more foot traffic and for people to pop in and ask, ‘Who are you and what do you do?’ There’s an opportunity to introduce ourselves.”
The reception has been nothing but warm, the couple says of Inwood Village, which is home to family favorite restaurants, the historic movie theatre and kid-friendly shops like BeTween Scene, Doodle and Stinker, Gap Kids and Toys Unique!
“I grew up in a small town in Louisiana, where we could walk from my parent’s store to a coffee shop,” Janet notes. “And Inwood Village very much feels like that kind of community. Everything is all right here.”
That same mentality applies to KidBiz’s larger location. More space has allowed for an expanded inventory of kids and young adult duds, as well as a store-within-a-store for the handcrafted accessories brand, Jon Hart. (Fret not, monogram fans—the shop also houses an onsite leather press station to personalize your pieces while you shop.)
Customers will also appreciate the bigger amount of space to try on their fashionable finds. The two sets of dressing rooms (dedicated to KidBiz and TheBiz, respectively) each feature their own step-and-repeat banner and a photo wall. This not only gives kids the chance to join the shop’s hall of fame, but also allows Mom to document their sartorial adventures on your smartphone. “You’ll never forget the moment when your little girl steps out of the dressing room in an outfit that makes her really feel like the princess she envisioned, and that you always knew she is,” says Jay. It’s in the KidBiz DNA to celebrate those priceless moments.
The new space also offers a chance to go back to their roots, says Janet. “After [the recession in] 2008, we streamlined our buying to not be so crazy and just focus on essentials. [But now] we’ve gone back to buying how we originally did. We’re mixing price points and really focusing on what families will like, the must-haves and the more fun and funky stuff.”
Stroll around the shop and you’ll find plenty of fun, funky and fashionable. Little girls can enjoy plenty of unicorn and fairy princess frippery, while young dudes will find the shop’s assortment of sporty tees and plush basketballs a total slam-dunk. Votivo candles, delicate necklaces and jewel-toned wallets will be hard to resist for Mom and daughter alike.
To see the space in person (and maybe pick up some new fall fashions), head to the boutique on Sunday, Oct. 21 between 1-3pm for a grand opening celebration. The event will feature live tunes from a DJ, a “lipsology” lip print reader and even a “butt sketch artist,” laughs Jay. Neighbors are joining in on the fun, as well. Guests will be able to tuck into treats from Flower Child and Berry Naked Pops, while Mom and Dad can enjoy cocktails from Pogos.
Be sure to follow KidBiz on social media or sign up for the newsletter to keep up to date on trunk shows, flash sales and more happenings at the shop.